Media power : a sociological introduction
Publisher Description (unedited publisher data) This text offers a clear and succinct overview of a central debate in the study of the media, drawing together a wide range of theoretical and research-based material from both sides of the Atlantic. Written with a light touch and taking a level-headed approach to competing theories and claims, it is accessibly organized around the three central processes in mass communication - production, representation and reception - and provides comprehensive coverage of all the main topics relevant to the thorny issue of media power
Print Book, English, 2002
Palgrave, Houndmills, Basingstoke, Hampshire, 2002
Educational tools (form)
x, 218 pages ; 23 cm
9780333643402, 9780333643419, 0333643402, 0333643410
48871208
Preface- Introduction: Media Power: From Simple Answers to Complex Questions.- The Media as Definers of Social Reality.- Whose Frames?.- The Production of Media Messages: What Sets the Media Agenda?.- Changing Media Agendas, Widening Public Access?.- Innocent Entertainment? The Sociological Study of Television Fiction.- Media Audiences: Couch Potatoes or Armchair Intellectuals?.- Conclusion: The Future for Media Sociology?.- Bibliography.- Index.