Introduction to Quantitative Research Methods: An Investigative ApproachIntroduction to Quantitative Research Methods is a student-friendly introduction to quantitative research methods and basic statistics. It uses a detective theme throughout the text and in multimedia courseware to show how quantitative methods have been used to solve real-life problems. The book focuses on principles and techniques that are appropriate to introductory level courses in media, psychology and sociology. Examples and illustrations are drawn from historical and contemporary research in the social sciences. The multimedia courseware provides tutorial work on sampling, basic statistics, and techniques for seeking information from databases and other sources. The statistics modules can be used as either part of a detective games or directly in teaching and learning. Brief video lessons in SPSS, using real datasets, are also a feature of the CD-ROM. |
From inside the book
Results 1-3 of 9
... null hypothesis that the population parameter is equal to zero . The ' null hypothesis ' is the hypothesis of ' no difference ' . The ' p value ' is the estimate that the differences claimed by the hypothesis are significant . The ...
... null hypothesis of no difference between groups , one would anticipate that T1 and T2 would be the same . In this case the value of T would be maximal . However , if the groups are different , then there will be a tendency for either T1 ...
... null hypothesis . In this case , the p - value is greater than 0.05 , so we retain the null . Comparing the means of two related samples is quite simple in SPSS . Students in the computer anxiety study were tested twice on the variable ...
Contents
But what happened then? | 10 |
1 Impact of television on Western Samoan evening activities | 20 |
2 Time and research design | 26 |
Copyright | |
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