To Be Continued...: Soap Operas Around the World

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Routledge, Jan 4, 2002 - Social Science - 408 pages
To Be Continued... explores the world's most popular form of television drama; the soap opera. From Denver to Delhi, Moscow to Manchester, audiences eagerly await the next episode of As the World Turns, The Rich Also Weep or Eastenders. But the popularity of soap operas in Britain and the US pales in comparison to the role that they play in media cultures in other parts of the world.

To Be Continued... investigates both the cultural specificity of television soap operas and their reception in other cultures, covering soap production and soap watching in the U.S., Asia, Europe, Australia and Latin America. The contributors consider the nature of soap as a media text, the history of the serial narrative as a form, and the role of the soap opera in the development of feminist media criticism.

To Be Continued... presents the first scholarly examination of soap opera as global media phenomenon.
 

Contents

A brief history of serial narrative
27
The role of soap opera in the development of feminist television
49
A study of British soaps
66
National and cultural identity in a Welshlanguage soap opera
81
Global Neighbours
98
Chances and the postrealist
122
acting in television soap opera
145
Looking for dad on the daytime soaps
164
The Young and the Restless
213
Toward a crosscultural
234
Telenovelas in Latin America
256
Memory and form in the Latin American soap opera
276
The melodrama of national identity in postTiananmen China
301
A video epic in cultural context
321
Select Bibliography
381
Copyright

The homophobiaAIDS storyline
199

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About the author (2002)

The editor: Robert C. Allen is James Logan Godfrey Professor of American Studies, and Associate Dean of the College of Arts and Sciences at the University of North Carolina at Chapel Hill. He is the author of Horrible Prettiness: Burlesque and American Culture and Speaking of Soap Operas, co-author with Douglas Gomery of Film History: Theory and Practice, and editor of Channels of Discourse and Channels of Discourse, Reassembled.

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