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I read this book back in 1981 when it was published. I have since remembered this book on many occasions as I am in the field of Information Technology. While not an engineer that builds hardware, I recognize many of the traits of the engineers that build machines. The biggest impression of the book is the management style of Tom West. I have used many of the expressions and techniques that he used in the book in business and have adapted many of these to accommodate specific circumstances. I plan a reread after 30 years!