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"Electrical Expert"

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This Letter Saved Me 36%

Dear Henry:

on a New Typewriter

Chicago, Nov. 2, 1920.

I hear that you are down in New York to open a branch office for your firm. You'll be buying a lot of things for the office, not the least important of which will be typewriters.

And that's what I want to talk to you about -typewriters. I want to give you the benefit of an experience I had some time ago, and thereby, I hope, save you some real money.

About a year ago I decided to buy a typewriter for home use. My first thought was to purchase one of the makes we were using in the office, which had been put in before I became buyer for the house. But when it came to digging up a hundred dollars for the machine-I just couldn't. Somehow or other it looked like too much money to me.

Then I thought about picking up a second-hand machine, but the price was about as high, and I had no assurance of service.

I was undecided as to what to do, when one evening at home I ran across an Oliver Typewriter

ad in a magazine. I remembered then having read the advertising before and being impressed with the story.

agreed with The Oliver Typewriter Company that if any typewriter was worth $100 it was this splendid Oliver.

Well, later when we found it necessary to replace some of the typewriters at the office, you may be sure I put in Olivers, saving the company a nice $36 on each. At first the girls were reluctant about changing machines, but after a week or two with the Oliver, they wouldn't have any other.

Was
$100

Before the War

"Why pay $100 for Any Typewriter" "When You Can Buy a New Oliver for $64?" read the ad-then it went on to explain how The Oliver Typewriter Company had cut the price by selling direct and eliminating costly selling methods. It was clear to me as an experienced buyer how they could well afford to lop off $36 of the $100 by their new economical selling plan.

The ad brought out the fact, too, that I didn't have to pay the $64 in a lump sum. I could settle at the easy rate of $4 a month. Naturally that appealed to me, for it was as easy as rental terms.

But the thing that decided me was their free trial offer. Without my sending or depositing a penny, they would ship me an Oliver for five days free trial. I could use the typewriter for five days just as if it were my own, and if I wasn't satisfied, all I had to do was to ship it back at the Oliver Company's expense. Well, I mailed in the coupon and got an Oliver for free trial. To make a short story shorter, I was more than pleased with the Oliver. I fully

A Finer Typewriter at a Fair Price Over 900,000 Sold

Naturally now we are all Oliver enthusiasts-that's why I write this letter to you.

You just give the Oliver a trial and you'll be more than willing to buy me a good dinner when I arrive in New York next month. Yours, J. B.

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That is the letter that saved me $36 on each of my typewriters. I not only equipped the office with the Oliver, but, like my friend, I also bought one for home use. Yes, I am more than willing to buy my friend a good dinner for his valuable advice

Any reader may order an Oliver direct from this ad by mailing the coupon. No money in advance. No deposit. No obligation to buy. Return or keep the Oliver as you decide after 5 days free trial. If you decide to keep the typewriter, you may take a year and a half to pay at the easy rate of $4 a month. Mail the coupon today-NOW. Avoid disappointment-Order now to secure immediate delivery Canadian Price, $82

The OLIVER

Typewriter Company

652 Oliver Typewriter Bldg.
Chicago, Ill.

THE OLIVER TYPEWRITER CO.

Save $36

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SUCCESS

Marden's Magazine

A MAGAZINE OF OPTIMISM, SELF-HELP AND ENCOURAGEMENT NEW YORK, February, 1921

Volume V.

LEADING CONTENTS OF THIS ISSUE

Number 2

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Clark Streeter

95

Why I Am a Middle-Aged Failure.
Landis, High Commissioner of Baseball.
My Struggle for Recognition (Interview with Sarah Bernhardt)

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NE

Could you step out of that business into another of a wholly different kind, and make good?

TINE years ago H. F. Harris was manager of a department of a newspaper in a little city out West. If that newspaper had suspended he would have had no choice but to find a position in a similar department with another

paper.

He was shut up inside a newspaper world-absolutely dependent upon it.

Mr. Harris determined to break
He

Over the barrartments of cided to that are common to all-and to know them so well that he could apply his knowledge as an executive to any business anywhere.

It was with this purpose that he turned to the Alexander Hamilton Institute.

He found in it what he wanted. "To me the Institute was a wonderful guide in seeking out the short cuts and better methods in business." he wrote to the

executive with the Maxwell, Studebaker and Seven years after he left the newspaper busiWillys-Overland motor car organizations. ness, he was a recognized industrial engineer. He reorganized the Republic Motor operating basis, and developed the sales or Truck Company, put it on an economical ganization that made it one of the leaders of the world. In May, 1920, he completed his work as industrial engineer, president and general manager of the Bethlehem Motors Corporation, and came to New York.

Today he is recognized as an expert in the organization of industrial enterprises.

WHAT was it which he brought HAT was it which he brought do in seven years what others are satisfied to achieve in twenty?

The answer can be given in a single sentence: ability, of course, but with ability a working knowledge of the fundamentals of business which apply with equal force no matter what the character of the business may be.

for thousands of men. It has enabled many a man to do in five years what would otherwise have taken many more. The man who has a working knowledge of all departments of business can move from business to business, if the opportunity offers itself. He has ability to direct departmental heads because he knows thoroly the workings of their departments.

"Forging Ahead in Business" THE full facts are in a book of 116 pages

entitled "Forging Ahead in Business." It is a book of self-confidence-the self-confidence of a man whose future is not at the mercy of any one business, because he has the sort of training that has a market value to any business anywhere. It will be sent without obligation. Send for your copy

today.

Alexander Hamilton Institute 21 Astor Place, New York City

Send

Institute. "It started me to thinking along The Institute shortens the road Business" which I may keep with

better business lines, and I do not hesitate to credit its work with a large measure of my business training, which I could not have received in any other way."

Seven years are enough; tho

some men take twenty WITHIN a year after he enrolled, Mr. Harris stepped out of the newspaper business into the automobile industry. In the next five years he was successively an

to success

me "Forging Ahead in out obligation.

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Canadian Address, C. P. R. Building, Toronto: Australian Address, 8a Castlereagh Street, Sydney

Copyright, 1921, Alexander Hamilton Institute

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How To Make 1921

T

the Greatest and Supreme Year of Your LIFE

By ALOIS P. SWOBODA

HIS SUBTLE PRINCIPLE in my hands, without education, without capital, without training, without experience, and without study or waste of time and without health, vitality cr will power has given me the power to earn more than a million dollars without selling merchandise, stocks, bonds, books, drugs, appliances, or any material thing of any character.

This subtle and basic principle of success requires no will power, no exercise, no strength, no energy, no study, no writing, no dieting, no concentration, and no conscious deep breathing. There is nothing to practice, nothing to study, and nothing to sell.

This subtle and basic principle of success does not require that you practice economy or keep records, or memorize, or read, or learn, or force yourself into any action or invest in any stocks, bonds, books, or merchandise.

The subtle principle must not be confused with Metaphysics, Psychology, New Thought, Christian Science,

arbitrary optimism, inspiration or faith.

No one has yet succeeded in gaining success without it.

No one has ever succeeded in failing with it. It is absolutely the master key to success, prosperity and supremacy.

My True and Actual Experience

When I was eighteen years of age, it looked to me as though I had absolutely no chance to succeed. Fifteen months altogether in common public school was the extent of my education. I had no money. When my father died, he left me twenty dollars and fifty cents, and I was earning hardly enough to keep myself alive. I had no friends for I was negative and of no advantage to any one. I had no plan of life to help me solve any problem. In fact, I did not know enough to know that life is and was a real problem, even though I had an acute problem of life" on my hands. I was blue and despondent and thoughts of eternal misery arose in my mind constantly. I was a living and walking worry machine.

I was tired, nervous, restless. I could not sleep. I could not digest without distress. I had no power of application. Nothing appealed to me.

Nothing appeared worth doing from the fear that I could not do anything because of my poor equipment of mind and body. I felt that I was shut out of the world of success and I lived in a world of failure.

I was such a pauper in spirit that I blindly depended on drugs and doctors for my health, as my father before me. I was a "floater" and depended on luck for success. The result of this attitude on my part was greater weakness, sickness, failure, and misery as is always the case under similar conditions.

Gradually my condition became worse. I reached a degree of misery that seemed intolerable. I reached a crisis in my realization of my tailure and adverse condition.

Out of this misery and failure and pauperism of spirit -out of this distress-arose within me a desperate reaction -"a final effort to live"-and through this reaction, arose within me, the discovery of the laws and principles of life, evolution, personality, mind, health, success and supremacy. Also out of this misery arose within me, the discovery of the inevitable laws and principles of failure and sickness and inferiority.

When I discovered that I had unconsciously been employing the principles of failure and sickness, I immediately began to use the principles of success and supremacy. My life underwent an almost immediate change. I overcame illness through health, weakness through power, inferior evolution by superior evolution, failure by success, and converted pauperism into supremacy.

I discovered a principle which I observed that all successful personalities employ, either consciously or unconsciously. I had but one disease -failure, and therefore there was but one curesuccess, and I began to use this principle and out of its use arose my ambition, my powers, my education, my health, my success, and my supremacy, etc., etc.

You may also use this principle of success deliberately, purposefully, consciously, and profitably.

Just as there is a principle of darkness, there is also a principle of failure, ill health, weakness and negativeness. If you use the principle of failure consciously or unconsciously, you are

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