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and purposefully and consciously and successfully because the results it holds in store for each indiadvance in the direction of supremacy and away vidual are great-very great. from failure and adversity?

This Subtle Principle is so absolutely powerful I discovered this subtle principle--this key and overmastering in its influence for good, profit, to Success-through misery and necessity. You prosperity and success, that it would be a sin if I need never be miserable to have the benefit of kept it to myself and used it only for my personal this subtle principle. You may use this success benefit. principle just as successful individuals of all time,

So sure am I of the truth of my statements-so of all countries, of all races, and of all religions

absolutely positive am I of the correctness of my have uesd it either consciously or unconsciously, assumption and so absolutely certain am I that and as I am using consciously and purposefully. this Principle in your hands, will work wonders for It requires no education, no preparation, no pre- you-that I am willing to place this Subtle Prinliminary knowledge. Any one can use it. Any

ciple of Success in your hands, at my expense one can harness, employ and capitalize it, and

without any obligation whatsoever, on your part. thus put it to work for success and supremacy. You will recognize the tremendous value of this Regardless of what kind of success you desire, Principle within less than thirty minutes-in fact, this subtle principle is the key that opens the avenue almost immediately, as you become conscious of to what you want.

it, you will realize its practicability, its potency, It was used by:

its basic reality and thus its power and usability Moses Alexander the Marcus Aurelius

for your personal profit, pleasure, advancement, Caesar


prosperity, success and supremacy.


Thousands of individuals claim Rockefeller Wanamaker

that the Subtle Principle of SucHerbert Spencer Phil Armour Emerson Andrew Carnegie

Notice: The Subtle Principle cess is worth a thousand dollars Darwin Frick

of any one's money. Some J. P. Morgan

of Success is a genuine power. Elbert Hubbard

have written that they would Harriman

Richard Mansfield Every reader of New Success Woodrow Wilson Shakespeare

not take a million dollars for it. Charles Schwab Richard Wagner is urged to procure it for self. You will wonder that I do not Lloyd-George Mendelssohn Clemenceau

charge a thousand dollars for Beethoven

The service rendered humanity Chas. E. Hughes Verdi by Swoboda under his plan has

the Subtle Principle of Success Abraham Lincoln Copernicus

--for disclosing this PrincipleGeorge Confucius

not been paralleled in centuries. after you get it into your possesWashington Mohammed Marshall Field Cicero

sion and realize its tremendous Sarah Bernhardt Demosthenes

power and influence for your Galli-Curci Aristotle

success and supremacy.

Christopher Benjamin

I, myself, have derived such tremendous results-amazing Cleopatra


results-from its power, that I want every man and woman

to have this key to success, prosperity, wealth and supremacy. and thousands and thousands of others—the names This is why I am willing to send it to any one-to any of successful men and women of all times and all address, without any obligation whatsoever--this Subtic

Principle of Success is yours to keep, yours to use for the countries and of all religions, and of all colors, make attainment of your success, happiness and supremacy. a record of the action of this Subtle Principle of Remember, you are under no obligation whatsoever, to Success. None of these individuals could have suc- pay or to return anything to me. The Subtle Principle of ceeded without it. No one can succeed without it

Success is yours to keep. -no one can fail with it.

You would never forgive me, and I could never forgive myself, nor could the Principle of the Universe forgive us, if

I failed to bring you to the point of using this subtle principle We Owe Each Other of success You would never forgive me if I failed to do for

"you that which you would do for me, if our positions were

reversed. Everyone realizes that human beings owe a duty

Write your address on the form below, or write me a posta! to each other. Only the very lowest type of human or a letter, asking me to send you the Subtle Principle of being is selfish to the degree of wishing to profit

Success without any obligation of any kind whatsoever, on without helping someone else. This world does

your part, and, you will receive by return mail, the Subtle

Principle of Success-a Principle of supremacy-the key to not contain very great numbers of the lowest and your success the equal of which you have never seen. most selfish type of human beings. Almost everyone

ALOIS P. SWOBODA, 831 Berkeley Building, in discovering something of value, also wants his

West 44th Street, New York City. fellowman to profit through his discovery. This is

You may send me at your risk and expense, the Subtle precisely my attitude, I feel that I should be neg- Principle of Success. lecting my most important duty towards my fel- I promise you and myself to help myself to the utmost

through the Subtle Principle of Success. low human beings, if I did not make every effort

I promise to accept the Subtle Principle of Success with every decent and honest effort-to induce everyone

an eager and open mind for my advantage. to also benefit to a maximum extent through the I am above seventeen years of age and I am sincere and

honest in my statements. automatic use of this subtle principle.

It is understood that I am not obligated to return or to I fully realize that it is human nature to have pay for the Subtle Principle of Success. less confidence in this Principle because I am putting

Name. it in the hands of thousands of individuals, but I

(write plainly) cannot help the negative impression I thus possibly create. I must fulfill my duty to each member of Address. humanity, just the same.

.. State...... I do not urge any one to procure it because I


Publisher's Note.-The above statement in New Success offer it without any obligation whatsoever. I urge

is absolutely guaranteed in every way to be as represented everyone to procure the Subtle Principle of Success

you have everything to gain and absolutely nothing to lose.

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MAKE SPLENDID INCOME right at home as REAL ESTATE Are you side-tracked on life's road? Self-Analysis will solve SERVICE EXPERT. No capital or experience required. No your problems. Send 250 for thought-compelling book, "Sellcourse of lessons to study. Just use the successful SIMPLEX Analysis and World Achievement.' Robert Knox, 1059 Howard PLANS and get quick results. Write today. Send no money.

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Harriette Gunn Roberson, President, World's most successful PerYOUR BUSINESS + JACOBUS FORCEFUL Advertising Copy

sonality Builder and Character Analyst. Hotel Lafayette, Wash= Success. Letters $3.50. Art Ads. $5.00. Booklets $50 up.

ington, D, C. Write today. Jacobus Advertising Service, 41 Bruen Ave., Irving- ACCOUNTING AND FINANCING interesting individual inton, N.J.

struction by mail. Practical, short training in modern business

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Salesmen Wanted WE START YOU IN BUSINESS, furnishing everything; men and women, opportunity to earn $1,500 to $7,500 yearly operating SALESMEN AND DISTRICT MANAGERS WANTED for our "New System Specialty Candy Factories" anywhere. Booklet 18 KARAT," the new 100% otce specialty. Must conduct free. N. Ragsdale Co., East Orange. N. J.

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sales plans, kits, furnished. You can earn $100 weekly. Big sales

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large orders from samples. Goods are guaranteed and proven quality. Selling experience not necessary. Steady, profitable work for "workers. Address Hitchcock-Hill Co., Dept. 219,

Chicago, M. References: Any Bank or Express Co. SEE PAGES 4 AND 5.

IDEAL SIDELINE — PATENTED $1.00 Specialty. Take or

ders from FREE pocket sample. Big commissions. Re-orders SCHEMER, Alliance, Ohio, helps subscribers make big galore. P. Home, 1957 Warren, Chicago. money-prints schemes, tips, formulas that pull the $$; 32 pages monthly. Subscribe now!' Special 4 months, 25c.

SALESMEN:-Introduce attractive window advertising. Fa

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S. IEN-CITY OR TRAVELING. and probably better. Securing subscriptions for the New Success

Experience unneces

S21 end for list of lines and full particulars. and the Marden books requires little effort and pays big returns.

Prepare in spare

tiir Write for particulars explaining our big new business propositions

earn the big salaries-- $2,500 to $10,000 a year. Employit will pay you. The Low rey-Marden Corporation, 1133 Broad

ment services rendered members. National Salesmen's Training

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SALESMEN-sell Protex Intires. New lovention prevents $1500-$5059 yearly. Study 30 minutes, practice 5 hours. punctures and blowouts. Every automobile tire user ready buyer and start a Tangley Studio under our supervision. Booklet free. Big side line for tire salesmen. Protex Company, 176 Livingston "Tangley," 46 Main, Muscatine, Iowa.

St., Brooklyn, N. Y.

Salesmen here is a money-making side-line for you. DiscSTART A BUSINESS OF YOUR OWN; home manufacturing,

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Write for special proposition. Disc-O-Tag plans, tips, ideas; tells where to get best sellers at Arst hand: gives

Company, Indianapolis, Ind. plain facts about mall order business; 3 months' trial subscription, SALESMAN:-To represent one of the largest and best pencil 25c; sample copy, 10c. Special Service, 908 Woolworth Bldg.. supply houses in the country, good commissions on both commerLancaster, Pa.

cial and advertising pencils. Peerless Pencil Co., Inc., Louisville,

BOOK FREE. Stephens Cooperative Service, Desk 7, Muncie, Ind.

Start a profitable and interesting business at home, making

BETTER PRINTING FOR LESS MONEY mission furniture. Special offer, plans for making three leaders

Send for Free Sample and Standardized Prices of your Printing starts you, only $1, plans for making any piece of furniture in use, requirements. C. Fantus Co., Printers, 525 South Dearborn 50c each; list for stamp. Albert Vlolett, 150 Smith St., Provi- Street, Chicago. dence, R.I.


INVENTIONS WANTED. Cash or royalty for ideas. Write

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Make $19 a hundred stamping names on key checks. Send College, Theological, Law, Music, Pharmacy, Business and Graduate School3, Leading to Degrees. Lock Box 239C, Chicago.

25 cents for sample with your name on and instructions. Suckeytag

Company, Cohoes, N. Y. Be a Winner, Gain Success and Power. Interesting Personality Sketch and studygram on Happier Living for 10c and birthdate. Thomson-Heywood Co., D-37, Chronicle Bldg., San

Letter Specialist Francisco.

GET MORE BUSINESS by sending letters, booklets that ar*All-In-One" System revolutionizes Bookkeeping. Cape. rest attention, arouse conviction, create desire, induce quick action. hart, Seymour, Indiana.

Arthur A. Crosby writes them. Seven East 54th St., New York. These Classified Advertisements Continued on Page 8

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By Carter J. Redfield It's not always big occasions that bring out big, relor Turning to the bookcase behind his desk, he pointed to a set of big opportunities. Often the man takes the initiat ; ad seven volumeg. moulds the occasion to his advantage.

"It was really very easy," he said, deprecatingly : "Just read

ing those interesting books called CIVILIZATION The Life Take Burton, for instance. A good, average sort of Tel

Story of the World- and corresponding with the editors. They low, he had worked with us in the sales department for sev- have helped me out on knotty problems scores of times. The books eral years without giving evidence of more than an ordinary are positively fascinating, It's remarkable how quickly a thorough school education. That's why we were so amazed at his

understanding of the high lights of human progress begins to count

in modern business. sudden success.

Every man and woman who wants to grow in a

personal and business way ought to own this set." It all began that afternoon at Oakmere. One of our largest customers-a golf enthusiast-was in town and our

How He Developed Ability president and the sales manager, after some hesitation, The seven attractively bound volumes forming the set CIVILIasked Burton to fill in on a foursome. They picked him ZATION are written in simple style, printed in large type and filled because they thought he could be spared from the office

with more than 400 rare gravure tone illustrations. These books

contain all the elements of a wonderful tale of adventure: struggle, most easily and that, at least, he wouldn't cause them

hope, fear, sorrow, joy-life and death. So entertaining and fasembarrassment.

cinating they are that you will forget very little that you read. They were at the fourth tee when the sales manager Only those who understand this story can get the most out of life. started in surprise as he heard what Burton was saying. Only they can confidently plan ahead. The president turned sharply to make sure it was the young

As the current edition of CIVILIZATION was printed before the

cost of paper, ink and labor went up, this valuable work may be had man who was talking so fluently on the fundamental reasons

at a very low price for a short time only. We must emphasize that for the continued strife in Europe.

the edition is limited and that the volumes cannot be duplicated

at the same price. The very easiest of monthly payments are allowed. Across the Ages

You cannot afford to ignore such an offer, especially in these days The sales manager told me about it afterward. Where most of when knowledge is power. .us would have been limited to a very narrow field of discussion.

CLOYES-LYON COMPANY Burton displayed a remarkable understanding of the hidden influences at work throughout the centuries. Skillfully and in remark

110 W. 34th Street

New York, N. Y. ably few words he outlined the origin of the different European

Sign the coupon NOW and get this valuable bookletraces, their early relations and traditions, swung into the turbulent Middle Ages, deftly dwelling on salient events from the present

OUTLINE OF CIVILIZATION-FREE day viewpoint, swept through the Renaissance with its splendors and tragedies and told how the philosophies of Kant and

Spinoza moulded their time. Then he described the influence of Frederick

Cloyes-Lyon Co., Dept. NS-1,

110 West 34th St., New York, N. Y. the Great and Napoleon, the rise of industrialism and summarized the results of the war.

Send me free copy of Outline of CIVILIBurton certainly made a hit. They even forgot to tee off in their

ZATION and special offer on

the set interest in what he was saying.

CIVILIZATION In making this request In the office we noticed that the sales manager suddenly seemed

I am incurring no obligation whatever. to have acquired new respect for Burton and consulted him on important matters. We all began to value his opinions and ask his

advice. But as the weeks went by other things began to occupy
our minds.

His Rapid Rise
Then we heard that Burton had been made office manager.

Again he became the talk of the office. A few months later the

State. general manager resigned and Burton was selected for the place.

Burton's success stuck in my mind. In his office one day, I asked him frankly what was the secret of his rapid development.

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These Classified Advertisements Continued from Page 6
Rate 20 cents a word. Ad forms for March issue close January 20th.
Agents Wanted

Farm Lands for Sale


AGENTS: $40_$100 Week. Free Samples Gold Sign Letters anyone can put on Store Windows. Big demand. Liberal offer to general agents. Metallic Letter Co., 431 W. N. Clark St., Chicago. Agents make big money because sales may be in every home. Our modern aids to home sanitation have an appeal that cannot be resisted. A brush, mop or duster for every need. Liberal commissions and good territory. North Ridge Brush Company, 132 Clark St., Freeport, III.

AGENTS-Our soap and toilet article plan is a wonder; get our free sample case offer. Ho-Ro-Co, 117 Locust, St. Louis.

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$6,000.00 A YEAR is your profit from 4 sales a day. Davidson sold 96 one week. No experience needed. The Aladdin light is a sensation wherever introduced. 5 times as bright as electric. Won Gold Medal. Farmers have the money, they need this light and 9 out of 10 will buy. Also big opportunity in small towns and suburbs. Excellent spare time and evening seller. NO CAPITAL REQUIRED. Sample on free trial. Write for agency proposition while territory still open. MANTLE LAMP COMPANY, 521 Aladdin Bldg., Chicago. World's Greatest Auto Invention; no more storm blurred windshields: Mystic Felt works wonders; one rub keeps glass clear 24 hours; steel mountings; Ats pocket; Vetter made $75 first day. Security Mig. Co., Dept. 318, Toledo, Ohio. $1000 PER MAN PER COUNTY-Strange lavention startles world-agents amazed. Ten inexperienced men divide $40,000. Korstad, a farmer, did $2,200 in 14 days. Schleicher, a minister, $195 frgt 12 hours. $1200 cold cash, made, pald, banked by Stoneman in 30 days: $15,000 to date. A hot or cold running water bath equipment for any home at $7.50. Sell-heating. No plumbing or waterworks required. Investigate. Exclusive sale. Credit given. Send no money. Write letter or postal today. ALLEN MFG. CO., 588 ALLEN BLDG., TOLEDO, OHIO. We pay $200 monthly salary and furnish rig and expenses to Introduce guaranteed poultry and stock powders. Bigler Company, X362, Springfield, nii. DISTRICT MANAGERS AND AGENTS. Start the new year right; make more money, more friends and satisfied customers, sellIng B & G Sanltary specialties; drop a card now; get better goods and bigger profits for 1921. B&G Rubber Company, Dept. B3, 618 Penn Avenue, Pittsburgh, Pa.

Raise Poultry and Rabbits—we tell you how. Great Rabbit Book 25 Paper one year $1.00. Both for $1.15.

Sample of paper free. Poultry Advocate, Dept. "B-22," Syracuse, N. Y.


MEN-Get Vital Strength, Retain Youthful Vigor. Wonderful results. Intensely interesting booklet free. The L. Gyde Co., Washington, D. C.


Male Help Wanted

MEN Wanted for Detective Work. Experience unnecessary. Write J. Ganor, Former U. S. Gov't Detective, 112 St. Lou is.

Write Photoplays: $25—$300 paid anyone for suitable ideas. Experience unnecessary: complete outline Free. Producers League, 429 St. Louis, Mo. Free to Writers-a wonderful little book of money making bints, suggestions, ideas; the A B C of successful Story and Movie Play writing. Absolutely Free. Just address Authors' Press, Dept. 139, Auburn, N. Y. EARN BIG MONEY WRITING PHOTOPLAYS Great demand. Experience unnecessary. We show you how. Easy, fascinating way to "cash in" your spare time. Send for free book, valuable information and special prize offer. Chicago Photoplaywright College. Box 278, X37, Chicago. Ambitious Writers of Photoplays, Short Stories, Poems, Songs, send today for Free, Valuable, Instructive Book, "THE KEY TO SUCCESSFUL WRITING" including 65 helpful suggestions on writing and selling. Atlas Pub. Co., 564 Butler Bldg., Cincinnati, o.

Female Help Wanted

Short Stories

WRITERS! Have you a song-poem, story, photoplay to sell? Submit MSS. now to Music Sales Co., 60, St. Louis.

Song Poems Wanted You Write Words for a Song - We Write the music, publish, and secure a copyright. Submit poems on any subject. The Metropolitan Studios, 914 S. Michigan Ave., Dept. 202, Chicago. Illinois.

Write a Song Poem. Love, Mother, Home, Comic or any subject. I compose music and guarantee publication. Send words today Edward Trent, 664 Reaper Block, Chicago.


LADIES TO SEW at home for a large Philadelphia firm; good money: steady work; no canvassing:

send stamped envelope for prices paid. Universal Co., Dept. 13, Walnut St., Philadelphia, Pa.

Help Wanted

Own your own business. Start silvering mirrors, Auto headlights, tableware, etc. Sure income. Plans free. Clarence Sprinkle, Dept. 47. Marion, Indiana. Dollars Saved, Used correspondence courses of all kinds sold; also rented to reliable parties, Write today for lists. (Courses bought.) Lee Mountain, Dept. 22, Pisgah, Ala. You are without doubt just the person to act as our representative in your locality. Telling your friends and neighbors about the New Success is an easy method of earning $1.00 an hour during your spare tine. A post card addressed to Dept. 9, The New Success, 1133 Broadway, New York, N. Y., will bring full particulars by return mail. You are wanted as U. S. Government Rallway Postal Clerk $135-$195 month. Men-women over 17. List positions openfree. Franklin Institute, Dept. E-83, Rochester, N. Y.

Duplicating Devices "MODERN" DUPLICATOR-A Business Getter; $2.25 up. 50 to 75 copies from pen, pencil, typewriter. No glue or gelatine. 40.000 firms use it. From dealers or on 10 days' trial from us. You need one. Write for free booklet. L. F. DURKIN, REEVES & Co., Pittsburgh, Pa.

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Hypnotism. If interested- Write Wood, 25% Barclay,
Grand Rapids, Mich.

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An Amazingly Easy Way to Earn $10,000 a Year

Let Me Show You How FREE

To the average man the $10,000-a-year job is only a dream. Yet today there are a surprising number of men earning five-figure salaries who were merely dreaming of them a short while ago. The secret of their success should prove a startling revelation to every ambitious man who

has ever aspired to get into the Read These Amazing

$10,000-a-year class.

There is nothing "different" Stories of Success

about the man whose salary runs Earned $524 in Two Weeks

into five figures. He is made of I had never earned more the same stuff as you and I. For than $60 a month. Last

example, take J. P. Overstreet, of week I cleared $306 and this week $218. You have

Dallas, Texas. A few short years done wonders for me.

ago he was a police officer earning Geo. W. Kearns, 107 W. less than $1,000 a year. Today Park Place, Oklahoma City, his earnings are in excess of $1,000 Okla.

a month-more than $12,000 a i Now Earn as High as $100 a Day

year. C. W. Campbell, GreensI took your course two burg, Pa., was formerly a railroad years ago. Was earning

employe on a small salary—last $15 a week clerking. Am

month his earnings were $1,562. now selling many of the largest firms in the U. S. I have earned more than $100 in a day. Our Sales

Why Don't YOU Get Manager is a graduate of Into The Selling yours.--J. L. De Bonis, 1628 S. Crawford Ave., Chicago, Ill.

Earns $1,562 in Thirty Days
My earnings for the past

Mr. Overstreet, Mr. Campthirty days are $1,562.00

bell, and the others whose letters and I won Second Prize in you see on this page are all sucMarch although I


cessful sales men. They have worked two weeks during that month-C. W. Camp

stepped into the $10,000-a-year bell, Greensburg, Pa.

class—and they never sold goods

before! It is hard to believe Earned $1,800 in Six Weeks

that such big success could come My earnings for March were over $1.000 and over

so quickly and easily. Yet it $1,800 for the last six weeks, was all amazingly simple! Ask while last week my earnings them the secret of their sudden were $356.00. I travel success. They will tell you they eleven months out of the

owe it to the National Salesyear, working 5 days each

men's Training week.

Association. The N. S. T. A. dug me

This is an organization of topout of a rut where I was notch sales men and sales manearning less than $1,000 a agers formed expressly for the year and showed me how to

purpose of training men to sell inake a success.-J. P. Overstreet. Dallas, Texas.

and helping them to good selling positions. It has taken hun

dreds of men from all walks of life and made them Master Salesmen—it has lifted them out of the rut and shown them the way to magnificent earnings, to fascinating careers and big selling positions. We Train You and Help You Land a Job

What these men have done, you can do! In your spare time at home you can easily master the secrets of selling that make Star Salesmen. Whatever your experience has beenwhatever you may be doing now-whether or not you think you can sell—just answer this question: Are you ambitious to earn $10,000 a year? Then send me your name quick! I will prove to you without cost or obligation that you can easily become a Star Salesman. I will show you how the Salesmanship Training and Free Employment Service of the N. S. T. A. will help you to wonderful success in Selling.

Free Book on Sale manship Just mail the coupon or write for our great illustrated Book, “A Knight of the Grip," which we will send you Free. Let us prove to you that regardless of what you are doing now you can quickly become a Star Salesman. Let us show you how you too, can step into the ranks of the big money makers of business. See how easily you can learn this fascinating, big pay profession at home in your spare time. Learn what we have done for others and what we stand ready to do for you. Don't put it off until tomorrow-write us today. Mail the coupon at once.

National Salesmen's Training Association, Dept. 56-A, Monadnock Building, Chicago, Ill., U.S.A.

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