Travel and Tourism: An Industry Primer

Front Cover
Pearson/Prentice Hall, 2008 - Business & Economics - 608 pages
Written by a former chief economist at Trans World Airlines and now an adjunct professor at New York University with contributions from academic and professional experts in their fields, this book will lead readers through the economic fundamentals of each sector, examine travel and tourism s domestic and global impact and provide some of the basic tools necessary for decision-making in the industry. Learning Objectives; End of chapter summaries; Margin glossaries; Website listings; Interviews with industry leaders; Focus on Technology inserts; Over 200 photographs and illustrations; A look into the future. A comprehensive experience forreaders looking to make careers in travel and tourism as well as industry professionals already there!"

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